- (480) 427-0622
- info@ourname.co
Our Name
Our Name is the first known opportunity platform created specifically for women athletes of color who aspire to build social value and mutually beneficial brand partnerships from name, image, and likeness.
Mission
Our mission is to create branding, charitable, and non-playing opportunities for women athletes of color that will maximize the value of their name, image, and likeness for current and future career benefits.
Vision
To become a world leader at connecting women athletes of color to brand partnerships and capital resources during and after their playing career.
Our Strategy
Brand Alignment
Identify strategic opportunities in commercial marketplace.
Brand Capital
Create long-term name recognition and social value that can be leveraged outside the space of competition.
Brand Development
Scale public facing online engagement.
Brand Ownership
Build social value of name, image, and likeness for post-playing career.
Brand Partnership
Pursue mutually beneficial relationships with public, private, and nonprofit entities.
Executive Recruiting
Provide comprehensive analysis of client to ensure cultural and functional fit for commercial marketplace in post-playing career.
Our Strategy
Brand Alignment
Identify strategic opportunities in commercial marketplace.
Brand Capital
Create long-term name recognition and social value that can be leveraged outside the space of competition.
Brand Development
Scale public facing online engagement.
Brand Ownership
Build social value of name, image, and likeness for post-playing career.
Brand Partnership
Pursue mutually beneficial relationships with public, private, and nonprofit entities.
Executive Recruiting
Provide comprehensive analysis of client to ensure cultural and functional fit for commercial marketplace in post-playing career.
Our Name Team
Dawn Harper-Nelson
Head of Partnerships
Keyonte Frager
Head of Client Relations
Chairman/Chief Executive Officer/Founder
- 25+ years in sports, entertainment, higher education, and startups
- 5x founder
- Doctorate in Law and Policy (Northeastern); Masters in Management (Regis); Bachelors (LSU); Postgraduate studies (Cornell)
Clinton Mitchell, ESQ
General Counsel/
Co-Founder
- 12+ years in sports, entertainment, higher education, and business development
- Adjunct Professor in Non-Profit Management (Northeastern University)
- Bachelor’s in English-Creative Writing (Florida State University); Juris Doctorate (Howard University)
Dawn Harper-Nelson
Head of
Partnerships
- 2x Olympic Medalist
- 1st American 100-meter hurdler to ever win gold at an Olympics and medal in the following Olympics
- Bachelors, UCLA, Psychology
Shawn Lewallen
Chief Strategist
- 20+ years leading multinational, mass media and entertainment companies across Sales Operation
- Spent the past decade advancing diversity, equity, and inclusion across C-Suite leaders in the tech and entertainment space
- Bachelors in Corporate Communications and Computer Applications (Southern Connecticut State)
Keyonte Frager
Head of
Client Relations
- 4+ years in sports, entertainment, and business development
- Guest Speaker at the First Black Professional Symposium hosted by ESPN
- Attended Accelerated Sports Career Academy
Ayana Parsons
Advisor
- 20+ years leading teams in marketing, leadership, consumer brands, and DEI
- 2x founder, including Fearless Fund and Nation’s Leading black consultant firm
- MBA (Florida A&M); Bachelors (Florida A&M); Postgraduate studies (UPenn; Smith College; Dartmouth)
Amaya Rousseau
Client Relations Executive
- Former D1 volleyball player (Radford University)
- 3 years in marketing and talent development
- Member of Women Leaders in College Sports
- Bachelor’s in Business Marketing
We Introduce you to the Deals
Is your entity looking to take the next step with your brand? Would you like one of our student athletes to increase brand visibility, retain customer satisfaction, or improve sales growth?
Our Name Playlist
5 Videos
