Our Name

Our Name is the first known opportunity platform created specifically for women athletes of color who aspire to build social value and mutually beneficial brand partnerships from name, image, and likeness.

Mission

Our mission is to create branding, charitable, and non-playing opportunities for women athletes of color that will maximize the value of their name, image, and likeness for current and future career benefits.

Vision

To become a world leader at connecting women athletes of color to brand partnerships and capital resources during and after their playing career.

Our Strategy

Brand Alignment

Identify strategic opportunities in commercial marketplace.

Brand Capital

Create long-term name recognition and social value that can be leveraged outside the space of competition.

Brand Development

Scale public facing online engagement.

Brand Ownership

Build social value of name, image, and likeness for post-playing career.

Brand Partnership

Pursue mutually beneficial relationships with public, private, and nonprofit entities.

Executive Recruiting

Provide comprehensive analysis of client to ensure cultural and functional fit for commercial marketplace in post-playing career.

Our Strategy

Brand Alignment

Identify strategic opportunities in commercial marketplace.

Brand Capital

Create long-term name recognition and social value that can be leveraged outside the space of competition.

Brand Development

Scale public facing online engagement.

Brand Ownership

Build social value of name, image, and likeness for post-playing career.

Brand Partnership

Pursue mutually beneficial relationships with public, private, and nonprofit entities.

Executive Recruiting

Provide comprehensive analysis of client to ensure cultural and functional fit for commercial marketplace in post-playing career.

Our Name Team


Dawn Harper-Nelson

Head of Partnerships

  • 2x Olympic Medalist
  • 1st American 100-meter hurdler to ever win gold at an Olympics and medal in the following Olympics
  • Spokeswoman for American Diabetes Association
  • Spokeswoman for The FootMate System
  • Ambassador for United Way of East St. Louis
  • Bachelors, UCLA, Psychology




  • Keyonte Frager

    Head of Client Relations

  • 4+ years in sports, entertainment, and business development
  • Created Corporate NIL, Partnership, and Brand Ambassador Campaigns
  • Guess Speaker at the First Black Professional Symposium hosted by ESPN
  • Worked with notable brands Body Armor, Hugo Boss, Ebay, Players Tribune
  • Attended Accelerated Sports Career Academy

  • Dr. Keenan Davis

    Chairman/Chief Executive Officer/Founder

    • 25+ years in sports, entertainment, higher education, and startups
    • 5x founder
    • Doctorate in Law and Policy (Northeastern); Masters in Management (Regis); Bachelors (LSU); Postgraduate studies (Cornell)

    Clinton Mitchell, ESQ

    General Counsel/
    Co-Founder

    • 12+ years in sports, entertainment, higher education, and business development
    • Adjunct Professor in Non-Profit Management (Northeastern University)
    • Bachelor’s in English-Creative Writing (Florida State University); Juris Doctorate (Howard University)

     

    Dawn Harper-Nelson

    Head of
    Partnerships

    • 2x Olympic Medalist
    • 1st American 100-meter hurdler to ever win gold at an Olympics and medal in the following Olympics
    • Bachelors, UCLA, Psychology



    Shawn Lewallen

    Chief Strategist

    • 20+ years  leading multinational, mass media and entertainment companies across Sales Operation 
    • Spent the past decade advancing diversity, equity, and inclusion across C-Suite leaders in the tech and entertainment space
    • Bachelors in Corporate Communications and Computer Applications (Southern Connecticut State)

    Keyonte Frager

    Head of
    Client Relations

    • 4+ years in sports, entertainment, and business development
    • Guest Speaker at the First Black Professional Symposium hosted by ESPN
    • Attended Accelerated Sports Career Academy



    • 20+ years leading teams in marketing, leadership, consumer brands, and DEI
    •  2x founder, including Fearless Fund and Nation’s Leading black consultant firm
    • MBA (Florida A&M); Bachelors (Florida A&M); Postgraduate studies (UPenn; Smith College; Dartmouth)



    Amaya Rousseau

    Client Relations Executive

    • Former D1 volleyball player (Radford University)
    • 3 years in marketing and talent development
    • Member of Women Leaders in College Sports
    • Bachelor’s in Business Marketing

    We Introduce you to the Deals

    Is your entity looking to take the next step with your brand? Would you like one of our student athletes to increase brand visibility, retain customer satisfaction, or improve sales growth?

    Our Name